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Vanita Kohli-Khandekar: Cinema - The mirror of India
Vanita Kohli-Khandekar / New Delhi October 27, 2009, 0:52 IST
Small Business

Ashtavinayak lines up Rs 457-cr expansion

Shree Ashtavinayak Cine Vision, the film production company, plans to invest Rs 457 crore to expand its movie entertainment business. - Shree Ashtavinayak to raise $150 mn through various routes - Shree Ashtavinayak to split shares in 1:10 ratio It has formed two subsidiaries, Shree Ashtavinayak Lights Camera Action (SALCA) and Shree Ashtavinayak Dream Pictures (SADP). While the holding company will continue churning out mid- and big-budget movies, SALCA is looking to acquire or set up a studio which will deal in both pre and post-movie production. Through SADP, the company will make small-budget films in the range of Rs 5 crore to Rs 15 crore, and will acquire films to distribute in the overseas market. “We intend to produce eight to 10 films in the next financial year. Currently, most of the projects are at various stages of production,” said Dhilin Mehta, Chairman & Managing Director, Shree Ashtavinayak Cine Vision. The company has been distributing movies in the Mumbai territory. Mehta said the company has distributed around 45, including Jab We Met, Golmaal Fun Unlimited, Golmaal Returns, Kidnap, Blue, Maine Pyar Kyon Kiya and Luck, Bhagambhag. “Recently, the shareholders approved a 4:1 bonus share issue. Four new shares against one share held, which has resulted in investor wealth creation. Going forward, we intend to raise an additional Rs 300 crore through our subsidiaries. We are in talks with domestic and international investors to raise funds,” added Mehta.


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